About the Session
To close the event, four of our industry experts will summarise the key points from the day and and provide valuable perspectives and strategies for businesses looking to thrive in the dynamic UK ecommerce sector, preparing them for the opportunities and obstacles that lie ahead in 2024 and beyond.
This session will likely cover the following topics:
- Monolithic vs MACH architecture (acronym for Microservices, API-first, Cloud-native SaaS, Headless) vs Composable Commerce
- Death of Cookies
- Zero-party data
- Cross Channel, Multi-Touch Marketing Attribution
- SEO impact due to Google's Search Generative Experience
- Shoppable Ads & Social Commerce
- The rise of the "Curated Marketplaces"
- Customer Data Platform
Plus many more exciting topics.