About the Session
Scaling your business on Amazon, eBay & Curated Marketplaces presents both unique opportunities and challenges.
Join us for an engaging and informative "experiences" session that uses real-world examples to delve into effective strategies and best practices for swiftly expanding your online presence and sales via different types of marketplace.
We will explore the nuances of marketplace algorithms, the importance of customer feedback/reviews, how to research new products to sell, optimising product listings for visibility/conversion and how to effectively use marketplace specific advertising/promotions.
Additionally, the panel will cover the significance of competitive pricing strategies, inventory management, and leveraging data analytics for informed decision-making. Insights will also be shared on navigating logistics, shipping, and handling complexities at scale.
The session will also introduce Curated Marketplaces and the massive opportunities they provide for both:
- brands selling their products via 3rd party websites (brands fulfill orders themselves);
- merchants looking to offer more product choice to their customers with no risk (orders are fulfilled by brands).
The session aims to equip attendees with actionable knowledge and tools to effectively scale their businesses on these platforms, ensuring sustained growth and success on competitive marketplaces.